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Reimagining Business Transformation with Digital Assurance

The recent global events have forced enterprises worldwide to accelerate their digital transformation efforts. Businesses in all sectors had to find ways to avoid disruption and pivot to digital-first operation models. While most organizations adopted digital technologies to power their businesses, many others were plagued by in-house legacy technology that was a looming threat to business success.
A successful digital transformation strategy needs to encompass a wide range of parameters. Some of them are:

Legacy Modernization:   These siloed, monolithic applications pose a financial burden to organizations and make it difficult for the IT team to adopt innovative and agile practices that push the needle forward in business transformation. According to a survey by Dell, more than 70% of a company’s IT budget can be eaten up while maintaining legacy systems. Therefore, there is an urgent need to modernize and enable the organization to be adaptable to the fast-changing technology landscape.

Omnichannel experience:   In this post-pandemic world, it has become essential to reach customers on alternate channels. Businesses saw a massive jump in the adoption of online shopping during the past two years. Many organizations with only physical stores have realized the importance of providing seamless customer experiences across channels like web, mobile, apps, and physical stores. Developing the right omnichannel experience and keeping the customers engaged is a critical part of digital transformation.

Scalability:   Another vital aspect of digital transformation is the capability for businesses to scale with demand. Company leaders need to craft a flexible framework that would help them leverage emerging technology, prepare detailed road maps and build a robust infrastructure that would make it possible for the organization to scale with time.

Adopting DevOps:   Modern digital transformation is incomplete without seamless collaboration between different teams in an enterprise. Adopting DevOps practices can help in this regard by combining developmental and operational processes to create improved, agile frameworks that will help organizations deliver enhanced customer experience.

Anytime Availability:   Transformation strategies need to address the customer’s need to have data available anytime across all touchpoints. Organizations also need to make data and insights available to internal stakeholders and enable them to make faster decisions.

Security:   Since the use of multiple digital touchpoints is fairly common today, it is essential to have a robust security framework to protect itself from any security vulnerabilities.
While digital transformation strategies take center stage, quality engineering and testing practices cannot be left behind. For maximized benefit, it needs to go hand-in-hand with any transformation efforts within the organization. This approach to quality testing is better known as Digital Assurance Testing.

Digital Assurance Testing: A Deep Dive

Traditional quality assurance methods include approaches like functional testing, web services testing, regression testing, end-to-end integration testing , and non-functional testing that focus on validating existing functionalities in a solution without considering customer preferences. With the growing pace of technology adoption and customer expectations, organizations must explore agile testing techniques to stay ahead of the competition. A digital assurance testing strategy would address these needs by conducting tests focused on user experience across the entire digital value chain. Let’s take a look at some pertinent features of Digital Assurance Testing:

Localization & Globalization:   Users around the world have access to the internet and access products and services online. Therefore digital assurance testing must include tests to ensure that localized versions of the product work well in a particular geographical location. Similarly, the globalized version of the product/service must be tested to ensure that it works across all geographies.

Omnichannel experience:   In this post-pandemic world, it has become essential to reach customers on alternate channels. Businesses saw a massive jump in the adoption of online shopping during the past two years. Many organizations with only physical stores have realized the importance of providing seamless customer experiences across channels like web, mobile, apps, and physical stores. Developing the right omnichannel experience and keeping the customers engaged is a critical part of digital transformation.

User Experience:   Customers of today are well-versed with technology. With all information at their fingertips, they also have access to multiple options for a single product/service. Since digital assurance strategies are centered around providing unparalleled customer experiences, it is prudent to ensure that customers across the digital value chain have a great experience while using the solution.

Performance & Security Guarantee:   The strategy should cover testing of all features and ensure that its performance is par excellence. It must perform all necessary tests to ensure that there are no security vulnerabilities

Business Assurance through Continuous Deployment:   Testing strategies must move away from traditional siloed testing and embrace continuous testing and delivery. This will certify that the solution is of excellent quality right from the nascent stages of development and promise superior customer experience and improved business performance.

Multi-Browser Compatibility:   The app must be tested for compatibility across all commonly used browsers and verified that all aspects of the solution showcase superior performance.

Faster time-to-market:   Adopting continuous testing and deployment along with intelligent testing solutions ensures that the solution reaches the market quicker. At SLK Software, the main focus for digital assurance strategies lies in providing quality engineering with Digital Assurance with scriptless tools supporting heterogeneous platforms, in-sprint automation with Automation First Approach, Digital COE SDETs, and domain experts and utilities & accelerators. Talk to us to understand how we can augment your digital assurance strategy.


Authored by Madhura Veeraiah

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March 13–16, 2022 | 11AM IST | 4PM BST

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